Turtle: I have a great idea
Â
Ari: (hitting stack of scripts). So do all these idiots. Can you execute it?
Â
Turtle: I think I can
Â
Ari: In this life, NO ONE is going to invest because you think you can. Do you have a Business Plan?
Â
Turtle: No, I mean I haven’t sat down and put -
Â
Ari: What do you need? Office space, insurance, how many employees? What do you project to earn? What do you need to breakeven? AT WHAT POINT CAN YOUR INVESTORS SEE SOME PROFIT?
Â
*********************
Â
And there it is - in 25 seconds Ari gets us from "I have an idea/script" to "it's about the investors," which is the message we've been trying to teach since 2002.Â
Â
Are you ready to have a conversation with Ari?
Â